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M.A. in Leading the Customer-Driven Organization:

First, this specialization focuses upon sales and service separately to investigate primary concerns and issues. Next, the student examines the interdependencies of both areas and conducts analysis to develop strategies for successful coordination. Finally, the student enhances leadership capabilities by defining scope of influence, applying appropriate persuasion techniques and crafting a liaison plan that produces positive business impact.

M.A. in Leading the Customer-Driven Organization: